For our magazine ad we are taking into account both our primary and secondary audience. For this we may be placing ads in more than one magazine. Different magazines represent a different target audience.
This is my initial knowledge of magazines and their target audiences...
Jay Z on the Rolling Stone cover |
- Q magazine - Target audience 25-40
- MixMag - Target audience 18-32
- NME - Target audience 15-24
- Rolling Stone - Target audiences 16-24, 25-40
- Mojo - Target audience 25-40
- Fact - Target audience 18-32
- FHM - Target audience 15-34
Dance specific...
- djmag - Target audience 18-32
- Core - Target audience 25-40
- Maxumi - Target audience 18-32
- OHM - Target audience 18-32
MixMag Cover
Magazine Ad conventions
From re-searching various magazine ads i have drawn a list of my own magazine ad conventions, these are below...
- The release date
- Album/song title
- Image of album cover/image of artist
- Artist name
- Brief information on the artist/album
- Record label logo
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